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YUNI Beauty Interacts with Customers through NFC

By tapping on package with a smartphone, consumers can watch videos, receive application tips.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

The beauty and personal care market is a field where understanding what customers want is essential to a company’s well being. The challenge is connecting to the customer.   YUNI Beauty may have the answer to that. Through the use of NFC technology developed by Thin Film Electronics and printed by Jones Packaging, YUNI will be interacting with its customers with its Shower Sheets and Chillax products, as well as the newly launched Yunicorn. Women’s Health magazine recently named Shower Sheets ...

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